Ten years ago, when working as a news reporter for ZDNet, I helped to coordinate a high profile editorial campaign investigating the dangers of internet chatrooms for children. Working closely with the Home Office, the police force and child protection charities, our findings were deeply disturbing. We discovered that...
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What should the online PR industry be learning about the behaviour of young people online?
Emerging media, Online PR, Social Networking, brian solis, children online, habbo hotel, social networking, virtual world, 0
If the past couple of years have taught the PR industry one thing, that lesson has been to keep looking ahead and not get too comfortable with our communications space. In five years’ time, today’s teenagers will be our next generation of adult consumers who we need to connect...
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Populate Digital delivers strategy, blogger outreach, community management, content and training in social media and online PR to brands, organisations, agencies and individuals who are looking to bolster their understanding of and involvement in social media. Read More