Channel 4’s Habbo exposé begs old questions about children’s safety online

Ten years ago, when working as a news reporter for ZDNet, I helped to coordinate a high profile editorial campaign investigating the dangers of internet chatrooms for children. Working closely with the Home Office, the police force and child protection charities, our findings were deeply disturbing. We discovered that...

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What should the online PR industry be learning about the behaviour of young people online?

What should the online PR industry be learning about the behaviour of young people online?

If the past couple of years have taught the PR industry one thing, that lesson has been to keep looking ahead and not get too comfortable with our communications space. In five years’ time, today’s teenagers will be our next generation of adult consumers who we need to connect...

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